Reimagine Agency
Business Snapshot
A master-planning and execution platform for building new, purpose-built cities and "zones of constructive return" in underutilized regions. The core thesis is that displaced and underutilized human talent is an economic asset when paired with real structure, logistics, and a destination designed to function.
How to interpret this proposition in business terms
Reimagine Agency is a city-development venture studio. It frames large-scale relocation and regeneration as a practical alternative to cycles of stagnation, low-trust aid loops, and spreadsheet-only governance. It proposes planned territories where people are moved into construction, training and productive systems, not limbo.

For a spreadsheet-minded evaluator: a well-designed city is a compounding cashflow engine per square foot across land value uplift, leases, utilities, logistics, hospitality, education and services. This can be structurally more productive per square foot than capital locked into purely extractive industries, since the same ground supports layered, recurring revenues rather than a single narrow output.
What gets built
Master-planned district
A master-planned district or new-city footprint (South America, Northern Mexico, or other underutilized regions) designed for safety, livability, and economic throughput.
Decentralized planning
Decentralized planning from day one: multiple zones and operators, clear roles, transparent rules, and modular expansion rather than a single-monolith city plan. This aligns with modern economic development thinking that land-use tools and integrated planning are key levers for durable, inclusive growth.
Tourism and destination gravity
Tourism and "destination gravity" built into the blueprint: architecture, culture, events, and public realm engineered for global visitation and repeat travel income. Planning strategies explicitly treat hospitality capacity as a core growth lever in successful city visions.
Why workforce performance improves in distressed-talent pools
The proposition assumes a simple behavioral dynamic: when people experience the contrast between precariousness and a well-run, humane system, motivation to participate rises because the stakes are clear and the benefits are visible. Place-based development research focuses precisely on improving labor-market outcomes through place-making.
Monetization model
Reimagine Agency's monetization is broad by design. Core lines are straightforward in business terms:
01
Real estate + land value uplift
Master planning creates premium parcels from low-cost land through infrastructure, rules and desirability.
02
Recurring district revenues
Leases, utilities, service concessions, mobility, education, healthcare and logistics.
03
Tourism and experience economy
Events, hospitality, cultural programming, and destination partnerships.
04
Development management fees
Design authority, delivery oversight, standards enforcement and operator onboarding.
Why remoteness is a feature
Cost and friction advantages
Remote or underutilized land reduces acquisition costs and political friction.
Design coherence
It also makes it easier to design coherent systems from scratch: utilities, mobility, zoning, identity access, and safety protocols.
The concept treats "distance" as an advantage because the product is the city itself, with its own gravity and booking-like predictability driven by planned inflows (residents, trainees, builders, tourists).
Construction and jobs impact
A new-city build is immediate, measurable work for construction and infrastructure contractors: roads, utilities, modular housing, public realm, and services.

Place-based economic development work commonly frames this as a job-growth lever in distressed regions.
Success metrics
Parcel value uplift
Parcel value uplift and lease absorption rates
Net in-migration
Net in-migration into the zone (builders, trainees, operators)
Tourism throughput
Tourism nights and event throughput
Job creation
Job creation and skills certification volume
Operating surplus
Operating surplus of district services (utilities, mobility, concessions)